‘Advice gap’ revealed as more than half of British adults fail to seek help

24 Mar 2015

  • Independent Financial Advisers say consumers need advice most at retirement and in the years leading up to it
  • Yet consumers are more likely to seek advice on mortgages and life insurance
  • People in their 30s are the most likely to seek advice, but overall 58% of adults have never taken professional advice
  • unbiased.co.uk and MetLife have produced Choose Your Adviser – a checklist to help people seek advice with confidence

A majority of British adults are falling through an ‘advice gap’ by not making use of financial advisers, according to new research from unbiased.co.uk and MetLife. The research also reveals that those who do use advisers are often failing to seek advice about the most important issues. The 2015 Value of Advice research indicates a growing financial awareness among the younger generation, with many actively seeking advice, but also shows that a large proportion of adults are still unadvised for the most crucial stages of life.

MetLife and unbiased.co.uk asked professional financial advisers to rank the most important areas on which consumers should be seeking advice. Retirement decisions (93%) emerged as the number one priority, followed by other later life issues such as long term care and critical illness cover**. However, when Brits were asked what they had sought advice for, mortgages (14%) and life insurance (13%) came out on top, with only 12% having sought advice for their retirement planning*.

The largest mismatch in priorities is on inheritance tax (IHT). Only one in 20 Brits (5%) has sought advice on IHT, yet advisers say it is second only to retirement as the most crucial area in which to seek professional advice.

 

The five financial advice priorities according to  advisers

Top five areas consumers have sought advice for

1

Retirement planning

Mortgage (not first-time buyer)

2

At-retirement decisions

Life insurance

3

Inheritance tax

Retirement planning

4

Critical illness cover

Savings (other than ISAs)

5

Long term care cover

First-time buyer mortgage

The advised generation

The Value of Advice research has revealed that the younger generation is becoming increasingly engaged with their financial future. Those in their 30s (52%) are the most likely to have sought advice, while more than one in four (27%) of people in their 20s who have not already sought advice plan to do so in the future. By contrast the over-60s, despite being the closest to retirement, are the least likely age group to have taken financial advice in their lifetimes, with only 36% having done so.

This is particularly significant given the view from advisers listed on unbiased.co.uk, who say the best time to seek retirement planning advice is actually 40 years before retirement, in terms of the potential increase in income.

Karen Barrett, Chief Executive of unbiased.co.uk, comments: “Here we are actually seeing two advice gaps – the number of people who never consult a financial adviser, but also the perception in people’s minds about which financial issues are the most important in the longer term. Most who seek advice do so when buying a property, because they recognise that it’s a massive undertaking that affects them today, as well as for a long time to come. What consumers aren’t seeing so clearly are the even longer term issues, most notably retirement and inheritance, which could have an even greater impact. It’s great to see younger people becoming more engaged with their finances, but many could still benefit from seeking help with their finances. Some may still suffer from a narrow outlook. A fuller understanding of the value of advice could make a huge difference both in the future and right now.”

Simon Massey, Wealth Management Director at MetLife, comments: “It might sound strange to plan for retirement not long after you’ve started your career, but by doing so younger people can put themselves at an enormous advantage later on. So it’s great to see that younger people are becoming more engaged, although there’s clearly still a long way to go. The advice gap remains a concern for people of all ages, and I’d encourage everyone to review their financial goals and think seriously about how to achieve them.

Women still behind with financial planning

The research also revealed that women are less likely than men to seek professional financial advice across all areas of finances, with only 7% of women having already taken professional advice to help them plan for retirement, compared to 16% of men.  Furthermore, 34% of women who have not already sought financial advice say they would never seek professional financial advice, and only 12% say they do plan to seek advice in the future.

Karen Barrett added: “There’s no reason why women should be less focused on their finances.  Yes, there is still wage and employment inequality, but if anything this makes a stronger case for women to seek professional advice on their finances, and in particular their retirement planning.  It’s not the case that only those with large pension pots can benefit from advice, and over a third of advisers on unbiased.co.uk say they advise on pension pots of less than £25,000.  The other point to remember is that it’s never too late – at-retirement advice is consider by advisers to be the most crucial of all, so there’s no such thing as having missed the advice boat!”

Consumers can obtain free financial checks through unbiased.co.uk. Whole-of-market financial advisers are available for initial meetings to offer mortgage reviews, as well as introductory sessions on investment,pensions, and overall financial health:

For a free and confidential search for a whole-of-market financial adviser, visit www.unbiased.co.uk

ENDS

Notes to editors:

*unbiased.co.uk research conducted by Opinium Research between 27 February to 2 March 2015, among 2,002 nationally representative UK adults aged 18+.

**Adviser research conducted among 166 unbiased.co.uk advisers, March 2015

Consumer priorities for financial advice

Rank

The five financial areas where people are MOST likely to have sought advice

Percentage of Brits

  1

Mortgage applications (excluding first time buyers)

14%

2

Life insurance

13%

3

Retirement planning

12%

4

Savings accounts (excluding ISAs)

11%

5

Buying your first home

11%

 

Rank

The five financial areas where people are LEAST likely to have sought advice

Percentage of Brits

1

Long term care cover

3%

2

Capital Gains Tax

4%

3

Inheritance Tax

5%

4

Starting a business

5%

5

Income protection

6%

For more information contact:

Anna Schirmer/ Sarah Tye/Calum MacDougall, Lansons: 020 7294 3682

For expert commentary or case studies from over 200 media-friendly advisers, journalists should visitunbiased.co.uk Bluebook - The Media IFA Network

Twitter: @unbiased_co_uk

LinkedIn: unbiased.co.uk - Online networking for professional advisers

About unbiased.co.uk – the advice supermarket

Helping over one million visitors a year, unbiased.co.uk is the UK's No 1 adviser search, connecting consumers with the biggest and most versatile search for regulated and independent advisers. We match consumers and businesses to over 24,000 IFAs, financial advisers, mortgage brokers, solicitors and accountants. We make it easy to find the right advice by providing information, insights and tools to facilitate consumer choice.

Unbiased Ltd promotes the benefits of financial and legal advice to consumers and businesses and would like to thank the following companies for their support: Alliance Trust, Aviva, AXA Wealth, Canada Life Ltd, Legal & General, Lockton, MetLife, NS&I, Opinium Research, Prudential, Royal London, Santander Asset Management and Standard Life Assurance

Unbiased Ltd - Registered Office: 12-14 Berry St, London, EC1V 0AU.  Registered in England: No. 06775878.

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